Ah, Chip Kidd. My favorite book design rock star does it again with the perfect book for anyone who loves design.
He cleverly brings a witty and conversational tone to the principles of design—suitable to those new to design as well as those of us who enjoy a fun refresher to the elements. He makes you think and look at the world through the eyes of a designer. As the School Library Journal notes in their review, “He is creating a book not only for art classes, but also for courses in journalism, communications, media, and writing, for units on persuasive writing and advertising, and to demonstrate how strong visual images convey meaning and appeal.” The book is noted as for ages 10 and up, but it seems better suited for middle school or early high school students. I truly love the book just as a beautiful piece of design in itself. I expect nothing less from this master!
“’GO: A Kidd’s Guide To Graphic Design,’ is pretty awesome.” – The Huffington Post
Check out the book’s video trailer – with some voice work from Mr. Kidd himself.
If you aren’t familiar with Chip Kidd from my previous blog posts, here and here , let me catch you up a bit and I will try not to swoon too much. He is currently associate art director at Knopf, where he began in 1986. He has created cover concepts for books by Bret Easton Ellis, Haruki Murakami, Michael Crichton, Cormac McCarthy, Frank Miller, Michael Ondaatje, Charles Schulz, David Sedaris, Donna Tartt, John Updike — just to name a few!
And recently, Kidd designed the book version of the incredibly popular, viral phenomenon, graduation speech given by author Neil Gaiman, given at our beloved University of the Arts in 2012. Inspiring stuff!
Publishers Weekly describes Kidd’s book jackets as “creepy, striking, sly, smart, unpredictable covers that make readers appreciate books as objects of art as well as literature.” USA Today called him “the closest thing to a rock star” in graphic design today.
He is also an author himself, with the novels Cheese Monkeys (which is based a bit on his own art training at Penn State) and The Learners. I thoroughly enjoyed both and recommend them to anyone with an interest in design. His amusing TED talk is great to watch and then listen to this recent podcast to answer your nagging, inevitable question, “What is up with his glasses?
What do you think of his design work? Other recommendations for books to get students aware of design? We’d love to hear from you!