Power of Email Marketing Small Business Workshop – Feb 27

The Corzo Center for the Creative Economy at the University of the Arts presents this free workshop, held at the Free Library of Philadelphia, Lovett Branch.

Thursday, February 27 at 10:15 am:  Free Library, Lovett Branch: 6945 Germantown Ave, Philadelphia, PA

Free and open to the public.  No RSVP needed.

Email is everywhere – you can’t reach for your phone anymore and not end up “doing your email”. Which, in most cases, involves hitting the delete button nine times in a row. Did you ever ask yourself why? Why did you get all of those emails in the first place? You didn’t sign up for them. And secondly, they are useless to you. Is the term “eBlast” part of your vocabulary? Should it be? Moreoever, has the game changed in 2014?

Constant Contact, the world’s leader in Email marketing is going to show you why and what you can do about it. With so much noise being made about “open rates” we will demonstrate something much more important – Best Practices. Our experts will show you what not to do and why – and include examples of what works – and why! This program is generic: It doesn’t matter what email program you currently use, Best Practices apply everywhere. In the for-profit and in the non-profit world, much is at stake in this economy. Come and learn how you can be productive, trusted, and grow your business.

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